

Pinterest users have a household income of $100,000. Purchase, the site reaches 83% of women in the US ages 25-54, and 40% of Monthly active users, 90% of weekly users have used Pinterest to make a Statistics that may impact your view of the platform’s reach.Īccording to Hootsuite, Pinterest has more than 291 million Investing in Pinterest can expand your business’s online reachĪnd take advantage of the platform’s wide reach.


Help their personal or professional needs, or they view the images to learnĪbout trends. Users can look for products or services that can Platform to research ideas or create boards for what they want to accomplish in Pinterest’s content is largely for inspiration as people the You can post and share images on Pinterest like on other social media sites, but the platform’s use and algorithm for delivering content differ. Pinterest is different from other social media like Facebook and Instagram because it’s a visual search engine. Pinterest offers small businesses the chance to draw visitors to your website. Pinterest can be used for more than just finding recipes and interior design inspiration.
